Their impact on Big Ten athletics will obviously be notable but the conference also has to update its branding and ...

If you've followed the Big Ten long enough, then you no doubt know about the Big Ten "maps" commercial that flies through the ...

The content on this site is for entertainment purposes only and CBS Sports makes no representation or warranty as to the ...

The content on this site is for entertainment purposes only and CBS Sports makes no representation or warranty as to the ...

Big Ten commissioner Tony Petitti was asked plenty about his plans for the iconic map commercial that became a symbol of the conference. He never gave a definitive answer, but it sure seemed like ...

When UCLA, USC, Oregon and Washington bolted for the Big Ten, it effectively left the Pac-12 for dead. Colorado, Arizona, ...

The Big Ten is nearly double its name heading into the 2024 college football season. Four new teams joined the conference from the Pac-12, and the addition of Oregon, USC, UCLA and Washington ...

With an average of over 100 million viewers each year, the Super Bowl always has advertisers bringing out the big guns. And for those among us who don't know the difference between a safety and a ...

These endangered whales don't often wash up on California coastlines because they "don't come close to shore often." ...

The Fox and Big Ten loans will be repaid in the 2030s ... Changes in NCAA rules now allow schools to sell on-field advertising to commercial sponsors. Eventually, jersey patches and helmet ...

Washington, Oregon, USC and UCLA are officially part of the Big Ten, and the conference's iconic "Maps" commercial has been updated. The Big Ten is officially an 18-team conference, which will ...