If you’re a sneakerhead, you’re likely aware of the legendary status the Air Jordan 4 holds in the world of kicks. Now, let’s spice up that design with a hint of the famous “Grinch” character. The outcome?

Get an inside look at how the Air Jordan 4 Red Cement sneakers are crafted, from initial design to final product. This video showcases the process of selecting premium materials, cutting, stitching, and assembling each shoe with expert precision.

The upcoming year will be pivotal for the sneaker industry - especially Nike and Jordan Brand. While no company will ever dethrone the iconic American sportswear brands, they can continue to chip away at their fanbase.

There’s not many sneakers more recognizable than the historic Air Jordan 1, the shoe that started this whole sneaker craze when Michael Jordan and Nike changed the world in 1985. The “Chicago” colorway is engrained is every sneaker fan’s mind as a timeless silhouette and come 2025,

From A Ma Maniére to Off-White and even Dior, Jordan Brand has often teamed up with luxury labels to deliver some of their most iconic sneakers. Right now, the creative Leroy Van Drie has us all dreaming of the Prada x Air Jordan 1 collaboration.

According to @zSneakerheadz on Instagram, the "French Blue" Air Jordan 12 will return to shelves next summer. The style originally released in April 2004 and was intended to be a