If this Court prohibits Google from sharing revenue for search distribution, Apple would have two unacceptable choices. It ...

An Apple exec cited financial risk and potential privacy conflicts as reasons the company doesn't have its own search engine.

In a new court filing this week spotted by Reuters, Eddy Cue, Apple’s Senior Vice President of Services, outlined why Apple ...

It would be very expensive; The recent and growing injection of AI into search has made the business more uncertain than ever ...

In a declaration filed on Monday, Apple's senior vice president of services, Eddy Cue, asserted that Apple has no interest in ...

Despite the trio of reasons included in the filing by Eddy Cue, Bloomberg's Mark Gurman said last year that Apple might be ...

Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine ...

Just wanted to take money from Google without any effort Fruity cargo cult Apple has told a US court that it is not ...

Eddy Cue reveals the reasons why Apple isn't developing its search engine to compete with Google, including the investment and the risk that would accompany it.

Apple exec Eddy Cue explained why an Apple Search alternative to Google Search isn't in the works, but ChatGPT Search ...

Apple wants to join the antitrust case against Google, and it has explained why it doesn't want to create its own rival ...